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MSME/SME Lending Product Director

Category:  Business Banking Division
Job Type: 
Facility:  Business Banking



Manage and take full responsibility for Product Development and Policy for MSME/SME Segment through:

1. Develop business programs, promote sales

2. Developing and managing price policy; implementing product programs and campaigns

3. Develop detailed instruction manuals, training packages on solutions


Key accountabilities (1)

Key accountabilities (2)

- Responsible for proposing, developing, drafting content, and progress of issuing business programs, sales promotion programs to corporate customers in accordance with the needs of the proposed customer segment or value chain and positioning customer value from the SE and PNS.

- Develop and manage price policies for each product program, product campaign in accordance with the general pricing policy of BB Division;

- Coordinate the implementation of product programs, product campaigns, including consulting and supporting the sales force for content related to product programs, product campaigns,

- Coordinate with related parties to participate in projects when there are contents related to product programs, product campaigns;

- Manage business performance according to product programs, product campaigns;

- Develop detailed manuals and instructions on product programs and product campaigns to support selling forces;

- Develop training materials, training programs, carry out training on product programs, product campaigns.

- Perform other tasks assigned by the Head of Product and Policy Development



- Bachelor of Arts in Economics / Finance / Banking / Business Administration

- Priority to have masters degree or higher



- Minimum 10 years in positions related to analysis / finance / credit / development / organization selling products and services to corporate customers

- Prioritize work experience related to corporate customers



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